A Recap

     As I metaphorically stand at the center of this unusual fall semester I find myself retracting my previous views. A designer's job is one that is not just crucial, but it is very calculated. There are several things to consider when designing an ad or a visual. For instance, designers must rely heavily on the knowledge of their audience in order for the elements of their visual to make sense. They must consider who their audience is and the time period in which their visual will exist in order to communicate the message of their visual effectively. I suppose even when I finally understood the elements of visual communication, my immediate association was always that it was some kind of capitalistic tool used to prey on innocent consumers. But, in actuality, these elements can be used in different aspects, photographers can use the placement and color choices to convey the message of powerful movements. In the past, a center placement of Martin Luther King Jr. that was angled up at him and showcased a cross, paints him to be a prophetic leader. A much calmer image than what was often painted of the Black man. A visual can also  help  define a moment, group, or message forever by way of being a symbol.



       And despite all of this new information on the use of visuals, I only found it very effective when I applied those elements myself. Perhaps the assignment I enjoyed the most out of the few completed so far, is the one we did on metaphors. My choice of song was "Fine Line" by Harry Styles. The profound lyrics state " put a price on emotion, I'm looking for something to buy"and it was fun to create a visual for. I wanted to showcase the innocence of a young boy buying his emotions, emotions at a young age can feel plentiful and easier to buy. Kids are more material than adults in some cases, so one can literally buy their emotions. And yet the price of some emotions were cheaper than others because of how easy they are to obtain. The assignment was fulfilling and prevented me from antagonizing visuals as a whole.





Comments

Post a Comment

Popular posts from this blog

The Big Bang theory

Image
In doing this past week's assignment on story books, there was a lot to expect  and a few things that took me by surprise. For instance reducing these character designs to just shapes was tricky. How can one convey the personality of a character, something that is incredibly complex, into a simple oval? And that's where Molly Bang came into play. Bang's principles narrowed down what I could do and how I could do it. I could convert so much about a character from color. The contrast of the light pink color of the pigs to the gloomy and scary grey and red of the wolf showed that it was both menacing and unsettling. The three pigs were accessoried with other different colors,pig one wore glasses,pig two wore a red hat, and pig three simply had a green triangle. The green triangle helped to indicate that it was ultimately that pig that made the proper decision while building its house.Moreover, the shapes I decided to use also helped me stay consistent and express which c...
Read more

Journalists are Designers

Image
In reading chapter 2 of Visual Communication Design it makes a point that the elements such as words and images as well as their composition have an effect on the way an audience perceives their meaning or the meaning that is meant to be conveyed. The text gives an example of the word home, in which the word alone can have multiple meanings based on the experience of the reader but it depends. Moreover, culture has an impact on the way these things are conveyed. The book so far has only conveyed that this is what designers do, but doesn't specify who constitutes as a designer. I like to think that journalists are designers, especially those who write for a digital platforms. Today's political climate is one that is draining. Especially when it comes to the subject matter of race. Even without reading the entire article the title grabs the reader's attention as well as the picture. When the article is on the matter of people of color ( especially Black people of color) the ...
Read more

The End

Image
As this semester comes to an end I find myself reminiscing on everything that I have learned in CASD 1643. There is so much that I, as a consumer and audience member, had not considered goes into designing visuals. For example, how choice of font can indicate the tone of what you’re going for. Bubble letters may indicate that whatever it is you're trying to show is playful and fun. Whilst sharper letters can indicate suspense or anxiety. Even choice of where to place a subject may be cause for consideration. A subject that is higher elevated in comparison to the rest of the elements may indicate that they are seen as some kind of divinity while a lowered subject might spark some kind of sympathy in the audience. This course has opened my eyes to a world of designers. Designers aren’t just those who go to school to study the field, but everyday careers can constitute as designers. For instance, W.E.B DuBois, though a civil rights activist, can be considered a designer as ...
Read more